With so many natural beauty products on the market, each containing a featured ingredient which claims to improve skin texture, tone, or elasticity, it can be difficult to know exactly what you’re looking for. One thing is for certain: you’re not interested in a skincare product teeming with parabens or complicated chemicals, or a low-grade moisturizer which doesn’t keep your skin soft throughout your day (or even long enough for you to put your makeup on). Consumers are becoming more interested in health, holistic self-care, and sustainable products and the burgeoning hemp and CBD industry has risen to the task of providing options to meet these needs.

What Is CBD?

CBD (or cannabidiol) extract is a type of cannabinoid, or active molecule, isolated from the hemp plant. Most commonly found in the context of natural health and wellness, and treatment of generalized pain and nausea, this hemp-derived phytochemical is the backbone of all therapeutic cannabinoid products. Known to improve circulation and relieve tension, both physical and psychological, CBD has become an established and reputable supplement among individuals managing the symptoms of chronic pain, anxiety, and loss of appetite.

Why CBD Skincare

The benefits of CBD described above have drawn many holistic and health-conscious individuals to include the supplements in their daily routines, or simply to treat occasional malaise. But there’s another unique application for CBD’s healing properties: rejuvenating the skin! Our beauty products have been developed to capture CBD’s properties and put them to use toward assisting in the goal of healthier, younger-looking skin.

Just as proper nutrition from a healthy and varied diet can enhance one’s appearance, so can the antioxidant and lipid-soluble properties of CBD go to work on the skin and act as a natural alternative to harsh serums and expensive creams. The rejuvenation of the skin is dependent on a few main factors, such as moisture retention, exfoliation of dead cells, and oxygenation of the tissues. CBD binds to lipid components of the tissues, which allows it to remain present in skin cells for a longer duration, as it becomes stored in subdermal fat. Then, the antioxidant properties of CBD enable your cells to relieve themselves of impurities, toxins, and free radicals (which are widely known to cause aging and the appearance of fine lines). The immediate benefits of CBD application, including topically by use of a cream or salve, can freshen up facial skin and lend a dewy appearance. Vasodilation not only assists with oxygenation of the skin, but also creates a more even complexion by suppressing dark spots and under-eye discoloration.

Health and beauty go hand-in-hand, and adding CBD to your skincare routine is a great way to achieve optimal results on both fronts. For more information about the applications of CBD, visit CanRelieve.